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Our Vision

Our vision is to drive a global movement toward a healthier, more resilient, and environmentally responsible world—where every farm, food, and life science system is empowered by sustainable biotechnology. Through Miracle Everyday, we envision setting new standards of safety, efficacy, and integrity, delivering trusted solutions from farm to table.

Our Mission

Our mission is to reshape the future of agriculture, food, and health through organic, plant-based innovations that are safe, effective, and sustainable. We strive to minimize global post-harvest losses, strengthen food security, safeguard public health, and enhance value for farmers and food producers—empowering communities everywhere with clean, reliable, and accessible solutions.

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Our Vision

Creating a healthier planet by replacing harmful chemicals with safe, sustainable, and nature-derived innovations that deliver real-world impact — every single day.

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Our Mission

To make everyday life more sustainable through scientifically proven, plant-powered solutions that extend freshness, enhance safety, and reduce waste across the food, agriculture, and sanitation sectors.

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درباره ما

ما یک شرکت جهانی هستیم که در ارائه راه‌حل‌های طبیعی و سالم برای کشاورزی و توسعه مناطق وابسته در قالب محصولات و خدمات نوآورانه فعالیت می‌کنیم. ما با خانه‌های تجارت کشاورزی، توزیع‌کنندگان، صاحبان باغ‌ها، گروه‌های کشاورزی و سایر ذینفعان در ایجاد ارزش برای محصولات کشاورزی همکاری می‌کنیم. تیم ما متشکل از متخصصان ملی و بین‌المللی است که با ذهنی باز، راه‌حل‌های نوآورانه را برای ایجاد تأثیر در جامعه اتخاذ و اجرا می‌کنند.

یکی از مشکلات محصولات تمیزکننده «طبیعی» اثربخشی آنهاست. بسیاری از پاک‌کننده‌های طبیعی به خوبی جایگزین‌های مصنوعی سمی خود عمل نمی‌کنند. پاک‌کننده‌ها و خوشبوکننده‌های ما در برخی از سخت‌ترین محیط‌ها آزمایش شده‌اند. مانند آشپزخانه‌های صنعتی و دامداری‌ها.

ضدعفونی‌کننده‌ها و تولید مواد غذایی، به ویژه تولید مواد غذایی ارگانیک، معمولاً با هم سازگار نیستند. چالش، کنترل عوامل بیماری‌زای غذایی بدون مسموم کردن غذا است. اینجاست که Miracle Everyday (Aussan L44) مناسب است. محصولات ما که از مواد اولیه غذایی ساخته شده‌اند، نمی‌توانند غذا را مسموم کنند یا به دام‌های شما آسیبی برسانند.

Our Innovation

مطالعات موردی L44-F

Miracle Everyday L-44 F نتایج معجزه‌آسایی در بهبود ماندگاری محصولات غذایی نشان داده است.

At the heart of Miracle Everyday lies more than a decade of research, trials, and field validation.
Our proprietary plant-based formulations are designed to meet global standards for food safety, hygiene, and environmental sustainability.

The Miracle Everyday L-Series

Our flagship L-Series is the result of extensive laboratory innovation —
where “L” stands for Lab, and the number 42 and 44 signify the number of research iterations behind our breakthrough solutions.

Each formulation in the L-Series delivers practical, plant-powered benefits for a wide range of industries:

  • L42: Non-food and surface sanitation

  • L44-F: Freshness extender for food applications

  • L44-D: Dairy product protection and enhancement

  • L44-P: Poultry freshness and safety protector

  • L44-V: Ready-to-use veterinary care solution

Each L-Series product embodies our philosophy — tested by science, powered by nature, and proven by performance

Driven by Vision, Guided by Mission

Our Leadership

Our leadership team brings together deep experience in biotechnology, business strategy, and sustainable innovation.
With a shared belief in the power of plant-based science, they continue to lead our mission to make sustainability achievable for all.

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Robert Watson

Co-Founder

With over 50 years of business leadership, Robert has built and managed multiple successful enterprises across Australia and the U.S. He founded Australia’s largest oil and chemical spill clean-up manufacturer, growing it into a $50M business before selling to a U.S. multinational. A pioneer in organic-based solutions since the 1990s, Robert co-developed Aussan disinfectants and CropBioLife, bridging science, sustainability, and market innovation.

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Kevin Joyce

Co-Founder

Kevin co-founded Aussan Laboratories in 2009, driving product development and global commercialization. His expertise in organic chemistry and agriculture positioned CropBioLife as a certified organic solution in five countries, including the U.S. Through extensive trials and certifications, Kevin has been central in advancing sustainable agriculture and food security worldwide.

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Toby Watson

Co-Founder & Managing Director Aussan Australia

Toby leads Aussan’s growth strategy, new product development, and international expansion. Before joining in 2022, he spent 15 years at Wesfarmers, holding senior leadership roles at Officeworks and Bunnings, where he managed multi-billion-dollar divisions and served on the Officeworks board. He brings deep expertise in scaling operations, commercial strategy, and retail innovation.

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Sandeep Jayaswal

Co -Founder & Managing Director Aussan India

Sandeep has over 25 years of global experience across IT, agriculture, food processing, power, fintech, and AI. A proven startup specialist and strategist, he has raised over $250 million worldwide and turned multiple ventures into profitable businesses. Currently leading Aussan Laboratories India, he drives international expansion, pioneering organic farming innovations and shelf-life enhancement solutions that make sustainable agriculture commercially viable.

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